Truth is, we all deal with other people, even if they don't work in our office. We have eCommerce providers, colleagues, friends, relatives, employees, and even competitors. And our relationships with them matter. Lots.
The author lists a number of characteristics to look for when building your team. Translated into the software development industry, McCormack's ideas include -
- Find people who truly want you to succeed. Friends, family members, and employees are great candidates.
- Identify team members who are not mirror images of yourself. You need people with complementary talents to help you make your microISV a success. Perhaps your website sales presentation is too technical. A fellow software developer is not the ideal person to ask about this potential problem.
- Loyalty matters. Surround yourself with people who will be there when you find yourself in trouble. Or when you have pressing questions and you need tough answers.
- Spend time with people who generate good ideas, good sales leads, and good contacts for your business. Feed them good ideas, and tap them for their insights.
- Share ideas with people you can trust.
- Surround yourself with people who are saying good things in public about you, your company, and your products/services. Cross-post on each other's blogs. Write articles for each other's newsletters. Find ways to strengthen each other's businesses.
You need a team to succeed. Find colleagues, employees, contractors, beta testers, eCommerce companies, marketing specialists, bankers, and tax professionals that you can count on.