Friday, September 27, 2013

What Worries Technology CEOs?

Each year, PricewaterhouseCoopers (PwC) publishes an annual CEO survey of technology companies. There are some interesting items in the latest survey, as reported in a recent issue of Processor Magazine. It's always interesting to compare the concerns of the CEOs of the large enterprises with the issues that keep microISV business owners up at night.

Some of the items in this year's survey of larger tech companies are -

  • 84 percent of the CEO's expected to have higher revenues this year than last.
  • 61 percent said that growing their customer base was their top investment goal.
  • 84 percent are going to build their company's presence on social media sites.
  • 37 percent think that new products and services provide the best opportunity for growing their companies.

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