Software marketing ideas from Al Harberg, the Software Marketing Glossary guy from DP Directory, Inc.
Tuesday, December 16, 2014
Tinkerers and the Internet of Things (IoT)
Gartner tells us that it will be "inventors, tinkerers, and entrepreneurs who create and manufacture products" for the Internet of Things (IoT). As reported in the November 14, 2014 issue of Processor Magazine, Gartner does not believe that the software giants will be the people who drive the connection between electronic devices and the Internet.
For the next three years, it will be small, agile, hungry start-ups - the kind of people who brought us the shareware revolution in the 1980s that was eventually embraced by the entire software industry.